what’s better about bitters?
Bitter herbs awaken receptors in your digestive tract, acting as a catalyst for improved gut health via increased saliva, stomach acid and bile production.
These act in concert to protect us from toxity, paving the way for enhanced digestion and gut motility. Additionally, this keeps detoxification working smoothly by releasing bile from the gall bladder and liver (essential for breaking down fats).
Transform each sip into a nourishing elixir for your well-being.
digestive alchemy
a state of calm
Bitter flavours bring a sense of calm via stimulation of the vagus nerve, your key nerve superhighway.
This moves the body away from a state of fight-or-flight and into rest-and-digest.
Vagus nerve stimulation affects the gut-brain axis, influencing overall mood and well-being.
Mayans, Greeks, Egyptians and many more. The belief that ‘bitters is better’ has been deep rooted across the globe for thousands of years.
The bitter taste elicits a suite of protective activity from the body.